Third Year of Limud México—300 People, Diversity, Great Learning Atmosphere, and Growing!

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Renato Huarte Cuéllar is the Founder of Limud México, a local project based on the Limmud International values.

Three years ago a Limmud project in Mexico was unthinkable. When Clive Lawton, one of the founders of Limmud in the UK back in 1980 was in Mexico City in Februrary 2012, all the people gathered said: "No way! Too much diversity, volunteering, and learning for the Jewish Mexican Community." That very first year, 2012, the core team finally prepared our first "Día Limud" and was expecting aroud 50 people. That year, 180 showed up. Then, in the second year, 270.

Still, this year Día Limud was about having a very Limmudy atmosphere, i.e. about learning, diversity, getting a feeling of community—and about getting more people involved. That is how we had a pretty innovative marketing campaign. "Pégate a Limud" ("Stick to Limud") was the idea on the vinyl posters, with different people from different ages literally "stuck" to a glass. The campaign was a huge success.

Another ordeal was to create new leadership within the group of core volunteers. Alex Goldberg took over as Chair of Día Limud, and Renato Huarte started to Chair Limud México, soon to be an "A.C."—a legally recognized institution in Mexico.

"Limud México is such a great idea. I am amazed," said Claudia Mandel, a visiting teacher from Costa Rica. She got inspired and is thinking about starting Limud Costa Rica. Over 300 people attended a program of over 40 sessions (7 per time slot): Talmud Live!, Being a Soldier in the IDF, Hasbara, Death and the Jewish World, Jewish Food from Aleppo, among many other sessions made people enjoy Jewish learning, Jewish experiences, and Jewish life in so many different ways. We keep a good eye on "Limudito," our internationally known kids' program. I have the feeling that, in this third year, Limud México is now firmly rooted in the Mexican Jewish Community; now, it has to grow in many different ways, having in mind the simple but deep Limmud core values, an expression of Jewish principles discussed by our sages back then but performed today.