Jonathan Riftin lives in Tel Aviv where he is finishing his B.Sc. in industrial engineering and management at Tel Aviv University. Currently, Jonathan works as a finance and telecom industry analyst for Google’s Tel Aviv branch. He also launched a cultural start-up with his brother where they brought a unique planetarium show from New York to the Tel Aviv planetarium. Since its opening six months ago, this 360 degree video art and musical roller coaster has already been viewed by more than 6,000 Israelis.
Sonic Vision required a wide range of actions, from purchasing the rights and installing it in Tel Aviv to handling the PR, marketing, promotion and running the box office. Jonathan managed to handle all of this while finishing his degree and interning at Google. The show had an enormous impact on people who had never experienced anything like it before. Working for Google comes with tremendous responsibility, but it also opens the door for personal and professional growth. Jonathan raised a big donation from Google for LEAD (Youth Leadership Development), an organization of which he is an alumni. This contribution will allow the organization to continue helping youngsters step forward and take action to build a better Jewish-Israeli community. Lastly, Jonathan has initiated a program within Google to help educate the young and the elderly from difficult areas of Tel Aviv on technology, computers and the Internet.